Autorenbild Patrick Schneider

Patrick Schneider

About the author

Patrick works as a Senior Digital Business Consultant at diva-e and has extensive expertise in customer centricity and the development of digital strategies in B2B and B2C. With his experience, he supports our clients in their digital transformation by designing and implementing complex business processes.

Patrick Schneider Articles

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Pay Button bei Online-Kauf mit Smartphone
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Total Experience  | 11 Feb 2025
Introduction to Conversion Rate Optimization:
Conversion rate optimization (CRO) is a key process for turning website visitors into customers and increasing the conversion/purchase rate of existing customers in the best way.
Autorenbild Patrick Schneider
Patrick Schneider
Mann bezahlt Kaffee mit digitaler Kundenkarte
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B2C  | 17 Sept 2024
The Four Biggest Benefits of Customer Loyalty Programs
In today’s highly competitive business world, customer loyalty programs are an essential tool for companies aiming to build long-term relationships with their customers.
Autorenbild Patrick Schneider
Patrick Schneider
Mutter mit Baby auf dem Arm und Smartphone in der Hand
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Omnichannel | B2C  | 1 Aug 2024
Accessibility vs. Headless
Learn more about the synergies between digital accessibility and headless solutions and how B2C providers can meet accessibility standards and optimise the user experience by 2025.
Autorenbild Patrick Schneider
Patrick Schneider
Mann präsentiert Internationalisierungsstrategie an großem Screen
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B2B  | 9 Jul 2024
Internationalization in B2B
In the globalized economy, B2B companies face the challenge of adapting their digital offerings to international markets. How can a TOM (Target Operating Model) help with this?
Autorenbild Patrick Schneider
Patrick Schneider