New digital presence for leading insurance group

TALANX

Website relaunch and career portal

diva-e was responsible for the relaunch of the corporate website and a new career portal for the leading insurance group TALANX. In the joint project with the Talanx Group, diva-e covered the entire digital value chain: From development, SEO and Design to conception and UX to hosting and Application Management.

Goal

User-centered design

The goal of the joint project was to provide user groups such as journalists, investors, analysts, and applicants with personalized content on the website. Since the Talanx Group has always placed a strong focus on customer needs, user-centered design was a key component of the relaunch.

Implementation

Implementation of a Headless CMS

The diva-e experts implemented both the career portal and the corporate website in collaboration with technology partner Crownpeak. To ensure maximum flexibility and seamless integration of third-party systems, diva-e successfully utilizes the innovative FirstSpirit Hybrid Headless CMS.

Result

Development of a full-responsive website

With a state-of-the-art website in a user-centered design the Talanx Group guarantees an individual and transparent presence vis-à-vis investors, analysts, journalists and potential applicants. The full-responsive website implemented by diva-e and the use of state-of-the-art IT solutions ensure improved performance, optimized SEO ranking and an individualized user experience.

"For the relaunch of our corporate website and the new career portal, diva-e was our first choice: As a Transactional Experience Partner, diva-e offers fully managed digital solutions from one source. We were also convinced by the Premier partnership with CMS specialist e-Spirit and the use of the latest technologies. What's more, the extensive experience in the insurance industry that both partners bring to the table has had a consistently positive effect on the course of the project."
Manuel GrudlTALANX AG | Project Manager and Digital Media Manager
Partner in the project

crownpeak logo